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this is very interesting; i'll need to get ahold of this paper: "Cognitive Modulation of Olfactory Processing," by Ivan E. deAraujo et al., in Neuron 46:671-679 -- May 19, 2005.
summary:
We showed how cognitive, semantic information modulates olfactory representation in the brain by providing a visual word descriptor, 'cheddar cheese' or 'body odor,' during the delivery of a test odor ... and also during the delivery of clean air. Clean air labeled 'air' was used as a control. Subjects rated the affective value of the test odor as significantly more unpleasant when labeled 'body odor' than when labeled 'cheddar cheese.' In an event-related fMRI design we showed that the rostral anterior cingulate cortext (ACC)/medial orbitofrontal cortex (OFC) was significantly more activated by the test stimulus and by clean air when labeled 'cheddar cheese' than when labeled 'body odor,' and the activations were correlated with the pleasantness ratings. This cognitive modulation was also found for the test odor (but not for the clean air) in the amygdala bilaterally.
this might explain part of why i feel hygienically at odds with much of america, which i've wondered about occasionally, being as my sense of smell is not underdeveloped -- i never got the linguistic indoctrination about "body odour = bad".
via
ozarque.
summary:
We showed how cognitive, semantic information modulates olfactory representation in the brain by providing a visual word descriptor, 'cheddar cheese' or 'body odor,' during the delivery of a test odor ... and also during the delivery of clean air. Clean air labeled 'air' was used as a control. Subjects rated the affective value of the test odor as significantly more unpleasant when labeled 'body odor' than when labeled 'cheddar cheese.' In an event-related fMRI design we showed that the rostral anterior cingulate cortext (ACC)/medial orbitofrontal cortex (OFC) was significantly more activated by the test stimulus and by clean air when labeled 'cheddar cheese' than when labeled 'body odor,' and the activations were correlated with the pleasantness ratings. This cognitive modulation was also found for the test odor (but not for the clean air) in the amygdala bilaterally.
this might explain part of why i feel hygienically at odds with much of america, which i've wondered about occasionally, being as my sense of smell is not underdeveloped -- i never got the linguistic indoctrination about "body odour = bad".
via
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no subject
on 2005-05-31 18:45 (UTC)no subject
on 2005-06-01 03:28 (UTC)no subject
on 2005-06-01 10:43 (UTC)no subject
on 2005-05-31 21:34 (UTC)no subject
on 2005-06-01 03:12 (UTC)no subject
on 2005-05-31 22:24 (UTC)I can also frequently tell when people are ill from their body odor, and often what sort of illness it is. Strange.
no subject
on 2005-06-01 10:47 (UTC)Actually, I've heard that there was an idea to teach dogs different kinds of illness smells to help with diagnosis. What's cool is that you're human, and your nose is that good.
I wonder if the gym workouts is the contact with all the old sweat on the equipment. Does it depend on the gym? They can have different standards of cleanliness.
no subject
on 2005-06-03 15:32 (UTC)When people broke into my house I could tell there was a stranger in the room by being able to smell them. They smelled very sharply of fear.
no subject
on 2005-06-05 21:00 (UTC)Re: body odour versus cheddar cheese
on 2005-06-01 16:42 (UTC)i can smell certain physical conditions about people -- ketosis is a pretty obvious one (all those people on atkins' induction phase smell distinctly different to me, *heh*). i don't know, of course, what most of the smells are -- it's not like i'd be quite uncouth enough to walk up to somebody and inquire, even though, dammit, i want to. :) what i do know i learned from friends, and when working in hospitals, but in general there it's rather harder to tell individual smells because of the overpowering "hospital smells".
Re: body odour versus cheddar cheese
on 2005-06-03 15:35 (UTC)Sorry for all the comments, but this is really interesting.
Re: body odour versus cheddar cheese
on 2005-06-05 21:03 (UTC)no subject
on 2005-06-01 06:08 (UTC)Also, polyester clothing sometimes seems to transform ordinary body odors into something icky.
no subject
on 2005-06-03 15:29 (UTC)no subject
on 2005-06-05 21:02 (UTC)