Hurry before it's too late . . .

[piranha]

These popular resources are almost gone forever!

From must-have magazines to favorite books - get them before they disappear!

so claims today's email from interweave press (a crafting magazine publisher).

dear interweave.

i actually like a lot of your offerings. ok, so you still haven't realized that some of us are fat, which limits the usefulness of your patterns for me, but that's besides the point here.

the point is that you're sending me email pushing your offerings. EVERY.SINGLE.DAY. yes, i subscribed originally, but i am about to unsubscribe. i am not actually paying attention anymore because email every single day about something that is not urgent news is too damn much. i bin most of it. which means i almost didn't see this. ironically, that would have been better for you.

what the hell, interweave? we live in the digital age, and you actually caught on fairly quickly, and i can now get a lot of crafting information, whether written or video, by downloading it from you. all very painless, and you might have noticed that this inclines me to purchase more.

but not when you throw pretend-scarcity in my face. these popular resources are almost gone forever? really? in the past, if a resource was popular, the publisher would eventually do another print run. now that is a whole lot less effort -- scan the thing if you haven't already (hey, google might do it for you! would you prefer that?), and format it nicely into a pdf/epub, and you're done. if indeed the resource is so very popular, and some people want to hold it in their lanolin-softened hands, you can do a print-on-demand offer just for them. so don't give me this bull to hasten me into purchasing something because it might be gone otherwise.

my urge to buy pretty knitting candy is all gone for today because i hate being manipulated. funny how that works.

Comments

[jesse_the_k]

Word. I'm a beader and almost drowned in their constant promotional stuff. Even the ones they claimed were "once a week" appeared daily.

[firecat]

They are definitely trying too hard in the advertising department.

[piranha]

come to think of it, because i actually like them in general, maybe i ought to give them some polite feedback.

[crantz]

I've had the same problem with coffeecup software, sort of. I bought *one* thing from them and daily emails that I kept because maybe something interesting. Eventually unsubscribed and ran away.

[piranha]

*heh*. yeah, this: maybe something interesting. i am such a packrat, just in case i might ever be able to use something.